SEO Myths
Should Be Ignored Completely
Search engine optimization is a complex and technical field,
which is made even more complex by Google not revealing the various
factors which influence their search results.
There's good reason for this,
of course - if Google detailed how their system worked, it would help those
trying to cheat the system to do so - but at the same time, the lack of true
clarity has also lead to a lot of misinformation. Add to this an ever-evolving
Google algorithm, where things that worked in the past are no longer effective,
and it can be very difficult to get an understanding of what's what - and what
you should be focusing on to improve your company's search rank.
MYTHS
YOU SHOULD IGNORE COMPLETELY
1.
SEO Gets You Quick Results: There is no such thing as instant results in SEO
since it is an ongoing and ever-evolving process.
2.
The Older Your Domain, the Better: It has been proven time and again that newer and
smaller websites with better content have outranked older ones and gotten
quality relevant backlinks.
3.
Linking Out Helps You Rank: Most websites have links that lead to other sites,
but what really count is quality backlinks.
4.
Great Content is enough to Get High Rankings: People can always say how content is king, but even
stuff written by an award winning writer won’t get anywhere without SEO
elements like keywords that focus the content and links that build influence.
5.
Your Site doesn’t need al Blog: Whatever the industry, there will always be news and
innovations. With a blog, you can build yourself as an expert in your niche.
6.
You can only do SEO when you finish Building Your Site: Actually, your SEO efforts for your website can begin
the very moment you create it. And when it goes live, Google will start
crawling it, finished or unfinished.
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